; The Curry Flow 9: Lighter, gripier & quicker! – Bouncewear

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Stephen Curry had always been looked down upon since he started playing basketball. Throughout his career, he’s drawn on the lack of respect of his peers, on his draft position, even on the schools that didn’t want to recruit him in high school. Using that experience to fuel his competitiveness, Stephen Curry became one of the biggest competitors in the NBA. His competitiveness has caught eyes with many brands, but there was one brand who was willing to make Stephen Curry the face of their franchise: Under Armour

Stephen Curry signed with Under Armour in 2013 and in 2021 they are releasing his 9th signature shoe, the Curry Flow 9.


The first time we saw a player prefer an open three instead of an open lay-up was by ‘Timo Cruz’ in ‘Coach Carter’. Even though this was a fictional movie, Stephen Curry made it into reality. He changed the game due to his consistent shooting of three-pointers. This caused the whole NBA the adapt their game around the three-pointer. In the 2008-2009 NBA season, the most three-pointers attempted in a game were 28. In the current days of the NBA, we have teams attempting over 40 three’s a game. 


There are many records to be broken, but this one seems a hard to be broken again. Stephen Curry holds the record for three-pointers in a season in both the NCAA and the NBA. He made 162 three-pointers in his sophomore year at Davidson and 402 in the 2015-2016 NBA season.


Lebron James has the Tune Squad, Stephen Curry has the Sesame Street. Curry brand and Sesame Street are preaching for the same message. Curry said in a statement: "It's about supporting all kids, especially those in underserved communities who are looking for an opportunity to be their best selves.".  

The Curry Flow 9 has integrated some of the Sesame Street characters into a few colorways.


Discover the fastest shoe in the game!

The Curry Flow 9 upper consist of the UA Warp knit, that optimizes containment with lightweight lockdown & allows maximum breathability. The outsole traction pattern consists of the UA Flow technology, Flow is floating, swerves and bends organically, but also dynamic and unexpected. This makes the shoe so much more grippier on the floor. Well, if the shoe is lighter and grippier? It will make you faster.

Si-Yuan is the Content Creator for Bouncewear. He's most comfortable behind the camera and can be found close to -or on- the basketball court. Also working for the BNXT League and the Leuven Bears, most of his time is dedicated to capturing everything related to the orange ball.